Playboy Inc (PLBY) Hedge Fund Ownership (Q2 2026)

Q: Is it too late to buy Playboy Inc (PLBY) following the 2026 Q2 hedge fund 13F filings?

As of today, PLBY has moved -0.8% since the 2026 Q2 13F filing date (August 14, 2026), compared to -0.1% for the XLY sector ETF — an outperformance of -0.7%. Since the quarter end (June 30, 2026), PLBY gained +2.5% vs +0.7% for XLY. The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference.

Playboy Inc (PLBY)

85 + Investors. Track Smart Money conviction in PLBY. See who's accumulating, reducing, or initiating positions.

Smart Money Signals — PLBY

Based on 85 hedge funds · latest filing: 2026 Q2 · updated quarterly

➡️

No change last quarter

last 6Q

The number of hedge funds holding this stock didn't change last quarter. Neither a buying nor selling signal on its own — watch the next quarter for direction.

🏔️

At the ownership peak (100% of max)

100% of all-time peak

85 hedge funds hold PLBY right now — the highest count in 3.0 years. When ownership is this concentrated, any bad news can trigger a chain reaction: one big fund sells, others follow. This is a classic 'crowded trade' — high popularity doesn't equal safety.

🚀

Fast accumulation — +37% more funds vs a year ago

fund count last 6Q

+23 new funds entered over the past year (+37% YoY). That's a rapid rush of institutional money. Fast accumulation often signals a major thesis — but it also means the stock could fall quickly if that thesis breaks.

🟡

Slight buying edge — 50% buying

48 buying48 selling

Last quarter: 48 funds bought or added vs 48 that reduced or exited. It's nearly a 50/50 split — some institutions are convinced, others are taking profits. This mixed picture is normal near price highs.

➡️

Steady new buyers — ~25 new funds per quarter

new funds entering per quarter

Funds opening this position for the first time: 15 → 14 → 21 → 25. A stable flow of new institutional buyers suggests ongoing interest without signs of either acceleration or slowdown.

🔒

54% of holders stayed for 2+ years

■ 54% conviction (2yr+) ■ 24% medium ■ 22% new

46 out of 85 hedge funds have held PLBY for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.

💎

Buying through price weakness — shares -13%, value -30%

Value

-29%

-12%

Last quarter: funds added -13% more shares while total portfolio value only changed -30%. Institutions were buying while the price was falling — a high-conviction accumulation signal. They're deliberately loading up on the dip.

🚀

Acceleration phase — new buyers rushing in

4 → 15 → 14 → 21 → 25 new funds/Q

New funds entering each quarter: 15 → 14 → 21 → 25. The pace of institutional discovery is accelerating sharply. This is the 'hot idea' phase — the thesis is being passed from fund to fund. You are not late — the accumulation wave is still building.

🏛️

Veteran-anchored — 64% veterans vs 21% newcomers

■ 64% veterans ■ 14% 1-2yr ■ 21% new

Entry-cohort mix of 90 holders: 58 (64%) are 2+ year veterans, 13 entered 1–2 years ago, and 19 (21%) joined within the past year. A veteran-weighted cap table skews toward institutional memory over fresh momentum.

✅

Strong quality — 24% AUM from major funds

24% from top-100 AUM funds

31 of 85 holders rank in the top 100 by AUM, accounting for 24% of total institutional value held. A meaningful share of the ownership value comes from the most well-resourced institutions.

4.0

out of 10

Moderate Exit Risk

Exit risk score 4.0/10 — some crowding factors present, but no critical concentration. Watch ownership trend over the next 1–2 quarters for direction.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Metric	All 13F Filers (2026 Q2)	Prior (2026 Q1)	Change
Funds Holding	85	85	-
13F Shares	31M	36M	-12.89%
Total Value	$38M	$55M	-29.89%
New Positions	25	21	+4
Increased Positions	22	24	-2
Closed Positions	25	11	+14
Reduced Positions	23	22	+1
Total Calls	2	2	-
Total Puts	3	2	50.0%
PUT/CALL Ratio	1.5	1.0	Bearish

Metric

All 13F Filers (2026 Q2)

Prior (2026 Q1)

Change

Funds Holding

13F Shares

31M

36M

-12.89%

Total Value

$38M

$55M

-29.89%

New Positions

Increased Positions

-2

Closed Positions

+14

Reduced Positions

Total Calls

Total Puts

50.0%

PUT/CALL Ratio

1.5

1.0

Bearish

Institutional Holders (2026 Q2)

85 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in PLBY. Verified SEC 13F-HR filings.

QUARTER:

FILTER:All New Added To Reduced No Change | Overweight >5%

Top 25 PLBY holders by conviction (% of portfolio weight) — 2026 Q2 · Source: SEC Form 13F
#	Investor	% of Portfolio	Shares	Mkt Value
1	Fortress Investment Group LLC	3.38%	14,684,769	$17.9M
2	Crcm LP	0.65%	764,825	$933K
3	Bbfit Investments Pte Ltd	0.14%	1,221,901	$1.5M
4	Sfmg, LLC	0.06%	750,000	$915K
5	Hill Investment Group Partners, LLC	0.03%	207,653	$253K
6	J2 Capital Management Inc	0.01%	17,500	$21K
7	Kure Advisory, LLC	0.01%	18,596	$23K
8	Alhambra Investment Management LLC	0.01%	18,212	$22K
9	Abel Hall, LLC	0.00%	22,047	$27K
10	Headlands Technologies LLC	0.00%	17,508	$21K
11	Copia Wealth Management	0.00%	2,080	$3K
12	XTX Topco Ltd	0.00%	86,406	$105K
13	Money Concepts Capital Corp	0.00%	23,871	$29K
14	Bogart Wealth, LLC	0.00%	30,000	$37K
15	Marshall Wace, LLP	0.00%	940,621	$1.1M
16	Centiva Capital, LP	0.00%	71,164	$87K
17	Capital Asset Advisory Services LLC	0.00%	10,353	$13K
18	Two Sigma Investments, LP	0.00%	461,632	$563K
19	ExodusPoint Capital Management, LP	0.00%	50,789	$62K
20	Engineers Gate Manager LP	0.00%	19,735	$24K
21	Boothbay Fund Management, LLC	0.00%	18,342	$22K
22	Police & Firemen's Retirement System of New Jersey	0.00%	31,999	$39K
23	Renaissance Technologies LLC	0.00%	137,800	$168K
24	Ameritas Investment Partners, Inc.	0.00%	5,262	$6K
25	Intech Investment Management LLC	0.00%	14,768	$18K

Investor	Ownership History	% of Portfolio	Prev %	Rank	Conviction	Avg Buy Price	13F Score™ 3Y / 7Y	Sell Timing	Shares	Mkt Value	Change	Change %	Source	Quarter	Filed

Frequently Asked Questions — Playboy Inc (PLBY)

What does the Smart Money Trend signal show for PLBY?

No change last quarter: The number of hedge funds holding this stock didn't change last quarter. Neither a buying nor selling signal on its own — watch the next quarter for direction.

What is the institutional breadth score for PLBY?

Slight buying edge — 50% buying: Last quarter: 48 funds bought or added vs 48 that reduced or exited. It's nearly a 50/50 split — some institutions are convinced, others are taking profits. This mixed picture is normal near price highs.

What is the fund quality score for PLBY holders?

Strong quality — 24% AUM from major funds: 31 of 85 holders rank in the top 100 by AUM, accounting for 24% of total institutional value held. A meaningful share of the ownership value comes from the most well-resourced institutions.

How long have hedge funds held PLBY?

54% of holders stayed for 2+ years: 46 out of 85 hedge funds have held PLBY for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.

Is it too late to buy Playboy Inc (PLBY) following the 2026 Q2 hedge fund 13F filings?

As of today, PLBY has moved -0.8% since the 2026 Q2 13F filing date (August 14, 2026), compared to -0.1% for the XLY sector ETF — an outperformance of -0.7%. Since the quarter end (June 30, 2026), PLBY has gained +2.5% vs +0.7% for XLY. The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

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Playboy Inc (PLBY)

Smart Money Signals — PLBY

No change last quarter

At the ownership peak (100% of max)

Fast accumulation — +37% more funds vs a year ago

Slight buying edge — 50% buying

Steady new buyers — ~25 new funds per quarter

54% of holders stayed for 2+ years

Buying through price weakness — shares -13%, value -30%

Acceleration phase — new buyers rushing in

Veteran-anchored — 64% veterans vs 21% newcomers

Strong quality — 24% AUM from major funds

Institutional Sentiment Summary — PLBY

Hedge Fund Ownership: PLBY

Market Analysis: PLBY

Analyst Price Targets

Analyst Recommendations

Stock Performance

Company Profile: PLBY

Is It Too Late to Buy Playboy Inc (PLBY) Based on Hedge Fund 13F Filings?

Hedge Fund Positioning: PLBY

Statistics: PLBY

Valuation Measures Data as of: --

Financial Highlights

Institutional Holders (2026 Q2)

Frequently Asked Questions — Playboy Inc (PLBY)

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