Stock Analysis
Data Source: SEC EDGAR 13F
Updated Hourly

Peloton Interactive Inc (PTON)

429 + Investors. Track Smart Money conviction in PTON. See who's accumulating, reducing, or initiating positions.

Current Price
-- USD
Analyst Target
-- (0 analysts)
Upside
0.00%
Net Flow Q/Q
↓ -6
Streak
2Q ▼
Buyers last Q
52%

Smart Money Signals — PTON

Based on 434 hedge funds · latest filing: 2026 Q1 · updated quarterly

📉

Selling streak — 2 quarters in a row

last 6Q
For 2 consecutive quarters, more hedge funds reduced or closed their PTON positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.
📊

High ownership — 93% of 3.0Y peak

93% of all-time peak
434 funds currently hold this stock — 93% of the 3.0-year high of 469 funds (reached 2025 Q3). Ownership is elevated but not yet at maximum concentration. Room to grow, but watch if the trend reverses.
📉

Outflows — 5% fewer funds vs a year ago

fund count last 6Q
21 fewer hedge funds hold PTON compared to a year ago (-5% decline). When institutions consistently reduce their exposure, it's worth exploring the underlying fundamental reasons driving them away.
🟡

Slight buying edge — 52% buying

235 buying216 selling
Last quarter: 235 funds bought or added vs 216 that reduced or exited. It's nearly a 50/50 split — some institutions are convinced, others are taking profits. This mixed picture is normal near price highs.
📈

More new buyers each quarter (+10 vs last Q)

new funds entering per quarter
Funds opening a new PTON position: 73 → 81 → 72 → 82. A growing influx of new institutional buyers means the asset is still gathering momentum — the consensus hasn't fully saturated yet.
🔒

60% of holders stayed for 2+ years

■ 60% conviction (2yr+) ■ 21% medium ■ 19% new
262 out of 434 hedge funds have held PTON for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.
💎

Buying through price weakness — shares +6%, value -27%

Value
-27%
Shares
+5%
Last quarter: funds added +6% more shares while total portfolio value only changed -27%. Institutions were buying while the price was falling — a high-conviction accumulation signal. They're deliberately loading up on the dip.
➡️

Steady discovery — ~82 new funds/quarter

95 → 73 → 81 → 72 → 82 new funds/Q
New funds entering each quarter: 73 → 81 → 72 → 82. Consistent flow of new institutional buyers without clear acceleration or slowdown.
🏛️

Veteran-anchored — 70% veterans vs 21% newcomers

■ 70% veterans ■ 9% 1-2yr ■ 21% new
Entry-cohort mix of 468 holders: 326 (70%) are 2+ year veterans, 44 entered 1–2 years ago, and 98 (21%) joined within the past year. A veteran-weighted cap table skews toward institutional memory over fresh momentum.
🏆

Elite ownership — 40% AUM from top-100 funds

40% from top-100 AUM funds
52 of 430 holders are among the 100 largest funds by AUM, controlling 40% of total institutional value in PTON. When the biggest players dominate the cap table, it signifies deep institutional support — since mega-funds deploy the most rigorous due diligence and capital.
3.1
out of 10
Low Exit Risk
Exit risk score 3.1/10 — low institutional crowding. Ownership is below peak levels, holder base is relatively sticky, and buying momentum is positive.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Institutional Sentiment Summary — PTON

In 2026 Q1, 235 hedge funds were net buyers of PTON (82 opened a new position, 153 added to an existing one), while 216 reduced or exited (128 trimmed, 88 sold completely) — a 52% buyer ratio, indicating a slight buying edge. Net selling has persisted for two consecutive quarters. 40% of total institutional value in PTON is held by top-100 AUM funds, reflecting elite-tier ownership quality. Net fund flow last quarter: -6 funds (more exits than new entries). Total institutional holders: 434.

Hedge Fund Ownership: PTON

How many hedge funds hold PTON — quarterly history vs. share price
Quarterly hedge fund ownership of PTON vs. share price

Market Analysis: PTON

Analyst Price Targets

Avg. Price Target
--

Analyst Recommendations

Stock Performance

Real-time

Company Profile: PTON

-- --

Institutional ownership data sourced from SEC EDGAR Form 13F-HR filings.

Is It Too Late to Buy Peloton Interactive Inc (PTON) Based on Hedge Fund 13F Filings?

Signal Freshness measures how much PTON has moved relative to its sector benchmark (XLY) since the 2026 Q2 13F filing. A stock that has barely outrun its sector is still a relatively fresh entry point — the fund's thesis has not yet been priced in by the broader market.

Since Quarter End June 30, 2026 · 46d ago
PTON
-4.7%
XLY
+0.8%

PTON outperformed XLY by -5.5% since June 30, 2026.

Since 13F Filing Date August 14, 2026 · 1d ago
PTON
+0.0%
XLY
+0.0%

Since the filing became public, PTON outperformed XLY by +0.0% .

Interpretation: The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference. Learn more →

Smart Money Signal ?
Limited Smart Money Interest

No strong consensus or elite conviction detected among institutional holders.

32 top-rated funds 1 high-conviction
Consensus
6.6
/ 10
breadth
×
Elite
2.4
/ 10
conviction
Hedge Fund Positioning: PTON
2026 Q2 Stats Unlock in 4 days 429 + Investors

Track Smart Money conviction in PTON. See who's accumulating, reducing, or initiating positions.

Metric All 13F Filers (2026 Q1) Prior (2025 Q4) Change
Funds Holding 429 439 -2.28%
13F Shares 410M 388M 5.77%
Total Value $1.69B $2.33B -27.42%
New Positions 80 72 +8
Increased Positions 144 137 +7
Closed Positions 90 101 -11
Reduced Positions 118 145 -27
Total Calls 24 17 41.18%
Total Puts 14 22 -36.36%
PUT/CALL Ratio 0.58 1.29 Bullish

Statistics: PTON

View More

Valuation Measures Data as of: --

Market Cap --
Enterprise Value --
Trailing P/E --
Forward P/E --
PEG Ratio (5yr expected) --
Price/Sales (ttm) --
Price/Book (mrq) --
Enterprise Value/Revenue --
Enterprise Value/EBITDA --
Beta (5Y Monthly) --
Short Ratio (Days to Cover) --
Short % of Float --

Financial Highlights

Profitability
Profit Margin --
Return on Assets (ttm) --
Return on Equity (ttm) --
Income Statement & Cash Flow
Revenue (ttm) --
Net Income Avi to Common (ttm) --
Diluted EPS (ttm) --
Total Cash (mrq) --
Total Debt/Equity (mrq) --
Levered Free Cash Flow (ttm) --

Institutional Holders (2026 Q2)

429 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in PTON. Verified SEC 13F-HR filings.

QUARTER:
2026 Q2 filings are still coming in. Only funds that have filed so far are shown — top holders may not have reported yet. Full 13F data typically settles by ~50 days after quarter-end.
Top 25 PTON holders by conviction (% of portfolio weight) — 2026 Q1 · Source: SEC Form 13F
# Investor % of Portfolio Shares Mkt Value
1 Prentice Capital Management, LP 10.29% 920,066 $5.4M
2 Scopia Capital Management LP 8.10% 1,532,143 $9.1M
3 Quinn Opportunity Partners LLC 3.66% 13,365,725 $79.0M
4 Union Square Park Capital Management, LLC 3.51% 1,650,000 $9.8M
5 Nantahala Capital Management, LLC 3.23% 16,438,900 $97.2M
6 Pale Fire Capital SE 3.23% 7,728,586 $45.7M
7 Technology Crossover Management IX, Ltd. 3.15% 3,676,413 $21.7M
8 Creek Drive Management Group LLC 2.98% 1,040,000 $6.1M
9 Simcoe Capital Management, LLC 2.86% 2,659,890 $15.7M
10 Benefit Street Partners LLC 2.12% 250,000 $1.5M
11 Scoggin Management LP 1.90% 3,000,000 $17.7M
12 Technology Crossover Management X, Ltd. 1.89% 2,541,626 $15.0M
13 Scoggin Management LP 1.74% 2,750,000 $16.3M
14 Panoramic Capital, LLC 1.61% 631,629 $3.7M
15 Aperture Investors, LLC 1.40% 2,626,170 $15.5M
16 Nantahala Capital Management, LLC 1.01% 5,108,995 $30.2M
17 West Tower Group, LLC 1.00% 60,000 $355K
18 Tabor Asset Management, LP 0.92% 511,532 $3.0M
19 Templeton & Phillips Capital Management, LLC 0.89% 205,620 $1.2M
20 Hennessy Advisors Inc 0.85% 4,487,400 $26.5M
21 Orvieto Partners, L.P. 0.79% 205,000 $1.2M
22 MYDA Advisors LLC 0.68% 770,000 $4.6M
23 DnB Asset Management AS 0.63% 38,115,285 $225.3M
24 Landscape Capital Management, L.L.C. 0.56% 1,458,396 $8.6M
25 Kirr Marbach & Co LLC /In/ 0.48% 484,565 $2.9M
Investor Ownership
History 		% of Portfolio Prev % Rank Conviction Avg Buy Price 13F Score™ 3Y / 7Y Sell Timing Shares Mkt Value Change Change % Source Quarter Filed

Frequently Asked Questions — Peloton Interactive Inc (PTON)

What does the Smart Money Trend signal show for PTON?

Selling streak — 2 quarters in a row: For 2 consecutive quarters, more hedge funds reduced or closed their PTON positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.

What is the institutional breadth score for PTON?

Slight buying edge — 52% buying: Last quarter: 235 funds bought or added vs 216 that reduced or exited. It's nearly a 50/50 split — some institutions are convinced, others are taking profits. This mixed picture is normal near price highs.

What is the fund quality score for PTON holders?

Elite ownership — 40% AUM from top-100 funds: 52 of 430 holders are among the 100 largest funds by AUM, controlling 40% of total institutional value in PTON. When the biggest players dominate the cap table, it signifies deep institutional support — since mega-funds deploy the most rigorous due diligence and capital.

How long have hedge funds held PTON?

60% of holders stayed for 2+ years: 262 out of 434 hedge funds have held PTON for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.

Is it too late to buy Peloton Interactive Inc (PTON) following the 2026 Q2 hedge fund 13F filings?

As of today, PTON has moved +0.0% since the 2026 Q2 13F filing date (August 14, 2026), compared to +0.0% for the XLY sector ETF — an outperformance of +0.0%. Since the quarter end (June 30, 2026), PTON has gained -4.7% vs +0.8% for XLY. The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

Disclaimer: The information on this page is for informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Institutional holdings data is sourced from SEC Form 13F filings and reflects positions as of the filing date. Past performance of any fund or portfolio is not indicative of future results. 13Foresight is not a registered investment adviser. Always conduct your own due diligence before making investment decisions.

Full history →