Stock Analysis
Data Source: SEC EDGAR 13F
Updated Hourly

UNDER ARMOUR INC (UA)

286 + Investors. Track Smart Money conviction in UA. See who's accumulating, reducing, or initiating positions.

Current Price
-- USD
Analyst Target
-- (0 analysts)
Upside
0.00%
Net Flow Q/Q
↓ -9
Streak
1Q ▼
Buyers last Q
44%

Smart Money Signals — UA

Based on 291 hedge funds · latest filing: 2025 Q4 · updated quarterly

📉

Selling streak — 1 quarter in a row

last 6Q
For 1 consecutive quarter, more hedge funds reduced or closed their UA positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.
📊

High ownership — 90% of 3.0Y peak

90% of all-time peak
291 funds currently hold this stock — 90% of the 3.0-year high of 325 funds (reached 2024 Q4). Ownership is elevated but not yet at maximum concentration. Room to grow, but watch if the trend reverses.
📉

Outflows — 10% fewer funds vs a year ago

fund count last 6Q
34 fewer hedge funds hold UA compared to a year ago (-10% decline). When institutions consistently reduce their exposure, it's worth exploring the underlying fundamental reasons driving them away.
🟠

More sellers than buyers — 44% buying

125 buying159 selling
Last quarter: 159 funds reduced or exited vs 125 that bought or added. When more than half of active funds are selling, it's a caution flag — especially if the stock price hasn't moved down yet.
➡️

Steady new buyers — ~58 new funds per quarter

new funds entering per quarter
Funds opening this position for the first time: 41 → 32 → 54 → 58. A stable flow of new institutional buyers suggests ongoing interest without signs of either acceleration or slowdown.
🔒

67% of holders stayed for 2+ years

■ 67% conviction (2yr+) ■ 17% medium ■ 16% new
195 out of 291 hedge funds have held UA for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.
🚀

Acceleration phase — new buyers rushing in

60 → 41 → 32 → 54 → 58 new funds/Q
New funds entering each quarter: 41 → 32 → 54 → 58. The pace of institutional discovery is accelerating sharply. This is the 'hot idea' phase — the thesis is being passed from fund to fund. You are not late — the accumulation wave is still building.
🏛️

Deep conviction — 72% of holders stayed 2+ years

■ 72% veterans ■ 9% 1-2yr ■ 19% new
Of 299 current holders: 215 (72%) have held for over 2 years without selling. These are not momentum buyers — they have lived through drawdowns and stayed. A large veteran base acts as a stabilizing force during selloffs.
✅

Strong quality — 36% AUM from major funds

36% from top-100 AUM funds
46 of 291 holders rank in the top 100 by AUM, accounting for 36% of total institutional value held. A meaningful share of the ownership value comes from the most well-resourced institutions.
3.2
out of 10
Low Exit Risk
Exit risk score 3.2/10 — low institutional crowding. Ownership is below peak levels, holder base is relatively sticky, and buying momentum is positive.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Institutional Sentiment Summary — UA

In 2025 Q4, 125 hedge funds were net buyers of UA (58 opened a new position, 67 added to an existing one), while 159 reduced or exited (92 trimmed, 67 sold completely) — a 44% buyer ratio, indicating roughly balanced activity. 36% of total institutional value in UA is held by top-100 AUM funds, reflecting strong institutional quality. Net fund flow last quarter: -9 funds (more exits than new entries). Total institutional holders: 291.

Hedge Fund Ownership: UA

How many hedge funds hold UA — quarterly history vs. share price
Quarterly hedge fund ownership of UA vs. share price

Market Analysis: UA

Analyst Price Targets

Avg. Price Target
--

Analyst Recommendations

Stock Performance

Real-time

Company Profile: UA

-- --

Institutional ownership data sourced from SEC EDGAR Form 13F-HR filings.

Smart Money Signal ?
Broad Consensus, Selective Conviction

Many quality funds hold this stock, but top-tier positions remain relatively small.

48 top-rated funds 0 high-conviction
Consensus
7.3
/ 10
breadth
×
Elite
1.1
/ 10
conviction
Hedge Fund Positioning: UA
2026 Q1 Stats Unlock in 5 days 286 + Investors

Track Smart Money conviction in UA. See who's accumulating, reducing, or initiating positions.

Metric All 13F Filers (2025 Q4) Prior (2025 Q3) Change
Funds Holding 286 291 -1.72%
13F Shares 160M 162M -1.35%
Total Value $767M $781M -1.85%
New Positions 59 52 +7
Increased Positions 76 80 -4
Closed Positions 62 52 +10
Reduced Positions 94 98 -4
Total Calls 4 6 -33.33%
Total Puts 4 7 -42.86%
PUT/CALL Ratio 1.0 1.17 Neutral

Statistics: UA

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Short % of Float --

Financial Highlights

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Institutional Holders (2026 Q1)

286 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in UA. Verified SEC 13F-HR filings.

QUARTER:
Top 25 institutional holders of UA — 2025 Q4 · Source: SEC Form 13F
# Investor % of Portfolio Shares Mkt Value
1 FAIRFAX FINANCIAL HOLDINGS LTD/ CAN 6.53% 21,999,128 $126.9M
2 FORMULA GROWTH LTD 1.05% 400,000 $2.3M
3 Bastion Asset Management Inc. 0.49% 278,045 $1.6M
4 Values First Advisors, Inc. 0.28% 93,601 $542K
5 Quinn Opportunity Partners LLC 0.18% 596,482 $3.5M
6 GMT CAPITAL CORP 0.16% 617,898 $3.6M
7 MACROVIEW INVESTMENT MANAGEMENT LLC 0.16% 38,703 $224K
8 Murchinson Ltd. 0.11% 150,000 $868K
9 Scientech Research LLC 0.09% 19,176 $111K
10 AXQ CAPITAL, LP 0.09% 117,702 $681K
11 Camelot Portfolios, LLC 0.07% 16,600 $96K
12 New Insight Wealth Advisors 0.05% 23,857 $138K
13 Sugar Maple Asset Management, LLC 0.04% 10,500 $61K
14 Allegiance Financial Group Advisory Services LLC 0.03% 30,010 $174K
15 Fielder Capital Group LLC 0.03% 22,717 $132K
16 PACK Private Wealth, LLC 0.03% 10,271 $59K
17 Select Asset Management & Trust 0.03% 14,607 —
18 HRT FINANCIAL LP 0.02% 1,598,688 $9.3M
19 GM Advisory Group, LLC 0.02% 103,000 $596K
20 Integrated Advisors Network LLC 0.02% 70,361 $407K
21 PRELUDE CAPITAL MANAGEMENT, LLC 0.02% 1,500 $240K
22 Neuberger Berman Group LLC 0.02% 4,003,227 $23.1M
23 Optas, LLC 0.02% 18,666 $108K
24 AIGEN INVESTMENT MANAGEMENT, LP 0.02% 10,808 $63K
25 XTX Topco Ltd 0.01% 127,457 $738K
Investor Ownership
History 		% of Portfolio Prev % Rank Conviction Avg Buy Price 13F Score™ 3Y / 7Y Sell Timing Shares Mkt Value Change Change % Source Quarter Filed

Frequently Asked Questions — UNDER ARMOUR INC (UA)

What does the Smart Money Trend signal show for UA?

Selling streak — 1 quarter in a row: For 1 consecutive quarter, more hedge funds reduced or closed their UA positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.

What is the institutional breadth score for UA?

More sellers than buyers — 44% buying: Last quarter: 159 funds reduced or exited vs 125 that bought or added. When more than half of active funds are selling, it's a caution flag — especially if the stock price hasn't moved down yet.

What is the fund quality score for UA holders?

Strong quality — 36% AUM from major funds: 46 of 291 holders rank in the top 100 by AUM, accounting for 36% of total institutional value held. A meaningful share of the ownership value comes from the most well-resourced institutions.

How long have hedge funds held UA?

67% of holders stayed for 2+ years: 195 out of 291 hedge funds have held UA for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

Disclaimer: The information on this page is for informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Institutional holdings data is sourced from SEC Form 13F filings and reflects positions as of the filing date. Past performance of any fund or portfolio is not indicative of future results. 13Foresight is not a registered investment adviser. Always conduct your own due diligence before making investment decisions.