Stock Analysis
Data Source: SEC EDGAR 13F
Updated Hourly

Wayfair Inc (W)

446 + Investors. Track Smart Money conviction in W. See who's accumulating, reducing, or initiating positions.

Current Price
-- USD
Analyst Target
-- (0 analysts)
Upside
0.00%
Net Flow Q/Q
↓ -35
Streak
1Q ▼
Buyers last Q
46%

Smart Money Signals — W

Based on 449 hedge funds · latest filing: 2026 Q1 · updated quarterly

📉

Selling streak — 1 quarter in a row

last 6Q
For 1 consecutive quarter, more hedge funds reduced or closed their W positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.
📊

High ownership — 93% of 3.0Y peak

93% of all-time peak
449 funds currently hold this stock — 93% of the 3.0-year high of 484 funds (reached 2025 Q4). Ownership is elevated but not yet at maximum concentration. Room to grow, but watch if the trend reverses.
🚀

Fast accumulation — +42% more funds vs a year ago

fund count last 6Q
+132 new funds entered over the past year (+42% YoY). That's a rapid rush of institutional money. Fast accumulation often signals a major thesis — but it also means the stock could fall quickly if that thesis breaks.
🟠

More sellers than buyers — 46% buying

253 buying301 selling
Last quarter: 301 funds reduced or exited vs 253 that bought or added. When more than half of active funds are selling, it's a caution flag — especially if the stock price hasn't moved down yet.
⚠️

Fewer new buyers each quarter (-27 vs last Q)

new funds entering per quarter
Funds opening this position for the first time: 90 → 126 → 129 → 102. Each quarter fewer new institutions are entering. This usually means most funds that wanted in are already in — the stock is well-known but the pool of potential new buyers is shrinking.
🔒

58% of holders stayed for 2+ years

■ 58% conviction (2yr+) ■ 17% medium ■ 25% new
259 out of 449 hedge funds have held W for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.
💎

Buying through price weakness — shares -3%, value -27%

Value
-27%
Shares
-3%
Last quarter: funds added -3% more shares while total portfolio value only changed -27%. Institutions were buying while the price was falling — a high-conviction accumulation signal. They're deliberately loading up on the dip.
➡️

Steady discovery — ~102 new funds/quarter

45 → 90 → 126 → 129 → 102 new funds/Q
New funds entering each quarter: 90 → 126 → 129 → 102. Consistent flow of new institutional buyers without clear acceleration or slowdown.
🏛️

Veteran-anchored — 69% veterans vs 24% newcomers

■ 69% veterans ■ 7% 1-2yr ■ 24% new
Entry-cohort mix of 499 holders: 344 (69%) are 2+ year veterans, 36 entered 1–2 years ago, and 119 (24%) joined within the past year. A veteran-weighted cap table skews toward institutional memory over fresh momentum.
🏆

Elite ownership — 55% AUM from top-100 funds

55% from top-100 AUM funds
59 of 440 holders are among the 100 largest funds by AUM, controlling 55% of total institutional value in W. When the biggest players dominate the cap table, it signifies deep institutional support — since mega-funds deploy the most rigorous due diligence and capital.
4.1
out of 10
Moderate Exit Risk
Exit risk score 4.1/10 — some crowding factors present, but no critical concentration. Watch ownership trend over the next 1–2 quarters for direction.

Methodology note: these Smart Money cards use consecutive 13F disclosure snapshots, not trade-by-trade execution data. "Buying", "selling", "new holders", and "trimmed" refer to quarter-over-quarter changes in reported holders, aggregate shares, or disclosed position values between filings. They are useful for ownership regime analysis and crowding, but they do not imply exact trade timing on the filing date.

Institutional Sentiment Summary — W

In 2026 Q1, 253 hedge funds were net buyers of W (102 opened a new position, 151 added to an existing one), while 301 reduced or exited (164 trimmed, 137 sold completely) — a 46% buyer ratio, indicating roughly balanced activity. 55% of total institutional value in W is held by top-100 AUM funds, reflecting elite-tier ownership quality. Net fund flow last quarter: -35 funds (more exits than new entries). Total institutional holders: 449.

Hedge Fund Ownership: W

How many hedge funds hold W — quarterly history vs. share price
Quarterly hedge fund ownership of W vs. share price

Market Analysis: W

Analyst Price Targets

Avg. Price Target
--

Analyst Recommendations

Stock Performance

Real-time

Company Profile: W

-- --

Institutional ownership data sourced from SEC EDGAR Form 13F-HR filings.

Is It Too Late to Buy Wayfair Inc (W) Based on Hedge Fund 13F Filings?

Signal Freshness measures how much W has moved relative to its sector benchmark (XLY) since the 2026 Q2 13F filing. A stock that has barely outrun its sector is still a relatively fresh entry point — the fund's thesis has not yet been priced in by the broader market.

Since Quarter End June 30, 2026 · 47d ago
W
+10.0%
XLY
+0.8%

W outperformed XLY by +9.2% since June 30, 2026.

Since 13F Filing Date August 14, 2026 · 2d ago
W
+0.0%
XLY
+0.0%

Since the filing became public, W outperformed XLY by +0.0% .

Interpretation: The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference. Learn more →

Smart Money Signal ?
Limited Smart Money Interest

No strong consensus or elite conviction detected among institutional holders.

29 top-rated funds 3 high-conviction
Consensus
6.4
/ 10
breadth
×
Elite
3.6
/ 10
conviction
Hedge Fund Positioning: W
2026 Q2 Stats Unlock in 3 days 446 + Investors

Track Smart Money conviction in W. See who's accumulating, reducing, or initiating positions.

Metric All 13F Filers (2026 Q1) Prior (2025 Q4) Change
Funds Holding 446 483 -7.66%
13F Shares 140M 144M -3.05%
Total Value $10.49B $14.37B -27.01%
New Positions 99 129 -30
Increased Positions 139 176 -37
Closed Positions 136 60 +76
Reduced Positions 153 127 +26
Total Calls 29 31 -6.45%
Total Puts 29 34 -14.71%
PUT/CALL Ratio 1.0 1.1 Neutral

Statistics: W

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Valuation Measures Data as of: --

Market Cap --
Enterprise Value --
Trailing P/E --
Forward P/E --
PEG Ratio (5yr expected) --
Price/Sales (ttm) --
Price/Book (mrq) --
Enterprise Value/Revenue --
Enterprise Value/EBITDA --
Beta (5Y Monthly) --
Short Ratio (Days to Cover) --
Short % of Float --

Financial Highlights

Profitability
Profit Margin --
Return on Assets (ttm) --
Return on Equity (ttm) --
Income Statement & Cash Flow
Revenue (ttm) --
Net Income Avi to Common (ttm) --
Diluted EPS (ttm) --
Total Cash (mrq) --
Total Debt/Equity (mrq) --
Levered Free Cash Flow (ttm) --

Institutional Holders (2026 Q2)

446 + investors

Explore institutional interest and hedge fund ownership dynamics. Analyze portfolio weights, new positions, and conviction trends in W. Verified SEC 13F-HR filings.

QUARTER:
2026 Q2 filings are still coming in. Only funds that have filed so far are shown — top holders may not have reported yet. Full 13F data typically settles by ~50 days after quarter-end.
Top 25 W holders by conviction (% of portfolio weight) — 2026 Q1 · Source: SEC Form 13F
# Investor % of Portfolio Shares Mkt Value
1 Great Hill Partners, L.P. 100.00% 2,788,912 $257.8M
2 PHOENIX ASSET MANAGEMENT PARTNERS Ltd 28.49% 469,360 $43.4M
3 Smith Thomas W 18.53% 225,850 $20.9M
4 Prescott General Partners LLC 10.97% 2,322,401 $214.6M
5 Wolf Hill Capital Management, LP 8.11% 1,049,318 $97.0M
6 Spruce House Investment Management LLC 7.91% 2,909,700 $268.9M
7 Hook Mill Capital Partners, LP 7.09% 826,823 $76.4M
8 Tabor Asset Management, LP 6.13% 217,280 $20.1M
9 Goodnow Investment Group, LLC 5.98% 623,772 $57.6M
10 Contour Asset Management LLC 5.24% 2,396,292 $221.5M
11 Octahedron Capital Management L.P. 4.94% 104,500 $9.7M
12 Wolf Hill Capital Management, LP 4.90% 634,300 $58.6M
13 Anomaly Capital Management, LP 4.87% 1,379,204 $127.5M
14 Benchstone Capital Management LP 3.70% 331,642 $30.7M
15 Onex Canada Asset Management Inc. 3.48% 244,785 $22.6M
16 Portman Square Capital LLP 2.49% 569,500 $52.6M
17 Mane Global Capital Management LP 2.27% 297,573 $27.5M
18 Arvin Capital Management LP 1.92% 159,515 $14.7M
19 Cypress Point Investment Management LP 1.82% 108,812 $10.1M
20 Arvin Capital Management LP 1.81% 150,000 $13.9M
21 Portman Square Capital LLP 1.79% 409,349 $37.8M
22 Hennessy Advisors Inc 1.23% 416,500 $38.5M
23 Maytus Capital Management, LLC 1.11% 76,060 $7.0M
24 Panoramic Capital, LLC 1.04% 26,227 $2.4M
25 Castle Hook Partners LP 1.04% 2,455,952 $227.0M
Investor Ownership
History 		% of Portfolio Prev % Rank Conviction Avg Buy Price 13F Score™ 3Y / 7Y Sell Timing Shares Mkt Value Change Change % Source Quarter Filed

Frequently Asked Questions — Wayfair Inc (W)

What does the Smart Money Trend signal show for W?

Selling streak — 1 quarter in a row: For 1 consecutive quarter, more hedge funds reduced or closed their W positions than added to them. Sustained institutional selling is a meaningful warning sign — these are professionals with deep research teams collectively deciding to exit.

What is the institutional breadth score for W?

More sellers than buyers — 46% buying: Last quarter: 301 funds reduced or exited vs 253 that bought or added. When more than half of active funds are selling, it's a caution flag — especially if the stock price hasn't moved down yet.

What is the fund quality score for W holders?

Elite ownership — 55% AUM from top-100 funds: 59 of 440 holders are among the 100 largest funds by AUM, controlling 55% of total institutional value in W. When the biggest players dominate the cap table, it signifies deep institutional support — since mega-funds deploy the most rigorous due diligence and capital.

How long have hedge funds held W?

58% of holders stayed for 2+ years: 259 out of 449 hedge funds have held W for over 2 years without selling. Long-term investors are generally harder to shake out during market stress, creating a stable ownership base that limits the risk of sudden capitulation.

Is it too late to buy Wayfair Inc (W) following the 2026 Q2 hedge fund 13F filings?

As of today, W has moved +0.0% since the 2026 Q2 13F filing date (August 14, 2026), compared to +0.0% for the XLY sector ETF — an outperformance of +0.0%. Since the quarter end (June 30, 2026), W has gained +10.0% vs +0.8% for XLY. The stock is tracking its sector benchmark closely. The signal remains fresh and the entry point is still near the fund's implied reference.

Where does this institutional ownership data come from?

All holdings data is sourced from SEC Form 13F filings, which institutional investment managers with over $100 million in assets are required to submit quarterly. Data is parsed directly from SEC EDGAR.

Disclaimer: The information on this page is for informational purposes only and does not constitute investment advice, a recommendation, or an offer to buy or sell any security. Institutional holdings data is sourced from SEC Form 13F filings and reflects positions as of the filing date. Past performance of any fund or portfolio is not indicative of future results. 13Foresight is not a registered investment adviser. Always conduct your own due diligence before making investment decisions.

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